Whether you’re updating your web presence or wondering whether it might be time to do an update, A/B split testing can provide valuable insight into how your customers really feel. When done properly, A/B split testing drives critical business decisions. Today, we’re going to look at 12 A/B Split Testing Mistakes Businesses Make All The Time and how to avoid making those mistakes.
Marketing is of the utmost importance to your business. If you don’t take the time to market appropriately, you are virtually invisible to your customers – and this is going to impact your revenue, your bottom line, and your overall ability to stay in business. As a marketer, you need to learn the best way to handle marketing automation and not make the mistakes that so many people do.