How Artificial Intelligence Drives Digital Marketing?

Today’s digital marketing agencies can access many kinds of data from any network. Think Facebook and Twitter. Their marketers have the job of sorting through vast amounts of “unstructured data,” and it could overwhelm them, says Forbes.com’s John Ellett. The solution is not putting more marketers on the case. Instead, companies can use digital marketing tools powered by artificial intelligence (AI) and decide how to make the best use of this data.

Read more

Why Your Business Needs a Responsive Website?

With iPhones, Tablets, and Android phones becoming one of the most common mediums for users to browse websites online, it is high time that website owners realize the significance of designing responsive websites. Though the first website of this genre was created some time back in 1996 when the Nokia 9000 web-friendly communicator was launched, the concept is yet to carve a place for itself among the web based businesses. 2012 saw the topic being avidly discussed. So what is the big hype that surrounds responsive web design? Let’s delve into the specifics.

Read more

© Highpurple 2018