Top 5 Ways to Improve Your Customer Engagement Strategies

Brand loyalty has always been an important factor in building a solid business, but in today’s age of a billion online options, it’s even more so. A lot of companies have amazing products, so to give your customers that extra incentive to become a loyal and returning customer, they have to fall in love with you as well as your products. You have to engage them on a more personal level.

Read more

Delivering as many SQLs as possible

Marketing and sales are becoming harder and harder as the consumers have more and more options. They are constantly being bombarded with efforts to attract their attention which makes it harder to stand out. Even when the product and demand are a good match, the consumer may have some other extraneous factor holding them up from making the purchasing decision. That is why sales qualified leads (SQLs) are so crucial to organizations. These are the highest converting leads and must be maximized to increase revenue. For that reason, companies need to look for methods to deliver the highest number of SQLs possible.

Read more

© Highpurple 2018